Every touchpoint sends a signal.
To candidates, to employees, to the market. Let’s build yours.
We cut the static between great companies and great talent, crafting employer brands and experiences that transmit crystal-clear messages about who you are and why top talent should choose you.
Employer branding shouldn’t be a luxury reserved for tech giants with deep pockets. A modern hiring strategy and standout storytelling should be accessible to any company that cares about how it grows.
We help startups and scaling orgs alike design magnetic, human-centered employer brands and talent programs that actually land. Our work blends soulful storytelling with sharp strategy—turning what makes you different into what gives you an edge.
We’ve built these programs inside companies like Amazon, Block, Cash App, Eventbrite, Instacart, Snap & Square. Now we’re bringing that expertise to teams that care deeply about their people, purpose, and growing with intention.
When to call us
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“Our story isn’t landing, and top candidates aren’t biting.”
If your brand isn’t pulling in the people you want, we help you find your voice and turn up the volume — from EVPs to campaigns, career sites, and award strategies — so the right people not only notice you, they want in.
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“Top candidates keep ghosting or choosing someone else.”
We audit every touchpoint, from job descriptions to interviews and offers, and redesign the journey so it’s seamless, human, and compelling enough to close.
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“The team’s stretched thin, and the process is a mess.”
We bring order with recruiting playbooks, recruiter training, sourcing campaigns, and job description overhauls that help your team move faster (and tell the same story).
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“Engagement is slipping, new hires aren’t ramping quickly, and our culture feels… fuzzy.”
We design onboarding, culture, and engagement programs that create connection, clarity, and momentum from day one.
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“We’re scaling fast, but our programs haven’t kept up.”
We work as an embedded partner, aligning your recruiting and people strategy with your business goals through integrated program design, AI optimization, and data-backed engagement strategies that grow with you.
Our team
We’re two ex-in-house talent leaders who’ve seen the same frustrating pattern too many times: great teams with bold missions stuck in reactive hiring loops, struggling to attract, close and keep the right people. The problem usually isn't the product or the vision—it's the story. Or rather the lack of one that resonates with the right people, in the right medium. We started Signal Studio to fix that.
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Deniz is a storyteller and employer brand strategist with 15 years of experience across Eventbrite, Instacart, and Block (Square, Cash App, TIDAL, Afterpay). She builds employer brands that cut through the noise and make people want to join—and stay.
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Breegan is a people programs leader with a decade of experience building onboarding, engagement, and recruiting strategies at Amazon, Snap, Instacart, and Upstart. Her superpower is designing experiences that connect culture to action, from day one through every milestone that follows.
